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Best Practice

We can all use a few new tricks up our sleeves. Check out our collection of tips and techniques for public relations, business, writing and content success!

Toward an anti-racist world

We, white business owners and colleagues, need to do better. Even if we’ve been working toward an anti-racist world this whole time, we need to work harder now. “Racism isn’t just Black people’s problem; it’s everyone’s problem because it erodes the fabric of society. Leaders at every level must use their power, platforms, and resources to […] Read more

Self-care isn’t selfish

Margot’s former intern Tesia Love, now an Ayurvedic practitioner and health coach, shares advice for taking care of yourself during and after the coronavirus pandemic.

Communicating about COVID-19

Check out these great examples of successful communication about COVID-19

COVID-19 & Mercury in Retrograde

A cool NASA photo of Mercury If you believe the astrologers, when Mercury is in retrograde communication can become even more complicated. That’s because the Greek god Mercury was the boss of communication (and transportation). We’re in the first retrograde of the year at a really inopportune time. With COVID-19 bearing down on the U.S., […] Read more

Awesome packaging: ROAD iD

Mini Case Study: How ROAD iD turns packaging into content marketing

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