How to write online video scripts

April 12, 2012

Check out this mini case study on how Magnet Video uses our Content-Purpose-Audience Strategy© to write engaging and effective online video marketing scripts.

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How to interview someone

April 11, 2012

Most of us who develop content rely on interviews to get the information we need. Here's some advice on how to do a better interview.

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Online video marketing: Script-writing tips

April 10, 2012

Stop stressing about writing that online video marketing script with the Content-Purpose-Audience Strategy!

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Writing tip: How to reduce wordiness

April 6, 2012

Three key strategies for reducing wordiness in your content.

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Presentation Tip: It’s OK to not know

April 5, 2012

Presentation Tip: The value of saying 'I don't know' instead of fumbling around for a lame answer.

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TPP: Johnny Awful

April 4, 2012

Margot's latest Caught on Film feature spotlights Johnny Awful.

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Self-promotion without feeling icky

April 4, 2012

Feel weird promoting yourself. Here's how to get over it and start marketing!

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How to be a writer: Nicole Criona

April 2, 2012

Nicole Criona, founder of the LA Writers Group talks about why she writes and how you can be a better writer.

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Best of March

March 31, 2012

The Best of March: Advice and techniques for managing success, becoming a freelancer, and writing almost anything.

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Engagement: Style wins audiences

March 30, 2012

Learn how to engage your audience by focusing on word choice and voice.

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