by Margot Carmichael Lester | Jul 23, 2019 | Process
It's easy to feel like open spaces and blue skies are required to boost creativity. And they certainly can. But the real world offers few opportunities for that, thanks to time, resource and other factors. That's why it's important to learn how to use constraints to...
by Margot Carmichael Lester | Oct 8, 2018 | Writing/How to Write
Regardless on where you stand on any of the pressing political issues of the day -- and there are many! -- it's important to share your ideas and opinions with others in a constructive way. I've been working in advocacy and politics most of my life. In fact, locals...
by Margot Carmichael Lester | Aug 7, 2018 | What-Not, Writing/How to Write
https://www.thewordfactory.com/wp-content/uploads/2018/08/IMG_1192.m4v When I'm coaching writers or training up teams, a common complaint I hear is "it doesn't flow". There are two sources of flow issues, and they require different strategies to address: logical and...
by Margot Carmichael Lester | May 21, 2018 | Writing/How to Write
It's National Memo Day! I know. Who wants to celebrate the memo? We probably don't even need most of the ones we get, and the ones we do need are often poorly written so even they are pretty much a waste of time. But we can do better. Beyond not writing a memo when we...
by Margot Carmichael Lester | Jan 16, 2018 | Writing/How to Write
Whether you're an individual speaking up or a brand supporting certain movements or values, we must all heed Dr. King's advice. Here's a strategy we use to capture the power of our ideas and advocate for the people and issues we care about most. It's called the...
