by Margot Carmichael Lester | Mar 26, 2019 | Blogs & Blogging
As consumers of content, we know the value of a great image -- whether that's a photo, illustration or data graphic. Maybe it stems from our days in the cave, when all we had was pictures, but even all this time later, we still like pictures with our words. We noticed...
by Margot Carmichael Lester | Dec 5, 2016 | Blogs & Blogging, Writing/How to Write
How to Find Blog Topics When You Are Totally Not Feeling It The blinking cursor mocks every blogger from time to time. Here are my go-to tips for finding something to write about on your blog: 1. Keep a big list of blog topics. I know, this seems like such a no-duh...
by Margot Carmichael Lester | May 26, 2015 | Blogs & Blogging, Content & Content Operations, Marketing, Advertising & Promotion
Here's a great piece penned by our staff writer, Pete Andersen, for client Lionbridge. Though aimed at a global audience, it's useful for businesses of any size doing business domestically or abroad: 5 Tips: How to Develop a Guest Blogging Strategy Authored by Peter...
by Margot Carmichael Lester | Nov 8, 2012 | Blogs & Blogging, Content & Content Operations, Marketing, Advertising & Promotion
Recent content marketing research shows we're still struggling to come up with enough relevant and results-oriented copy to fill the available channels, particularly blogs. Time's the biggest challenge, but so is relevance. Here's one way ease the time-crunch and...
by admin | Nov 2, 2012 | Best of Our Blog
In case you missed them, here are our most-read posts from last month: How to write almost anything faster and better with the C-P-A™ Plain language doesn't equal boring content Book Review: ChrisBrogan & Julien Smith's The Impact Equation And our guest post: Joe...