The golden ratio for details

The golden ratio for details

A strong main idea or takeaway is crucial, of course, but our audience often needs more information to think, feel or do something. That's where details come in, those vital tidbits of support that create sufficient context to move the audience. And though I've been...
Details: The 3 Es

Details: The 3 Es

Updated June 2023 Details are the make or break of content success. Some people never have enough, some folks always have too many, and others go either way depending on the piece. There's even a kind-of golden ratio of details -- a mix of exposition and evidence --...

Revising for details

Since I'm working on the revision chapter for our book on business writing, I thought I'd share an easy strategy for getting more details into your work. It's the IDEA-DETAILS, which I've shown here before for pre-writing/planning (here and here). This little dude's...

The right details

I spend a lot of time talking to writers and kids about "the right details". For me, the right details are the evidence, examples and explanations that paint a vivid picture for your reader -- and create deeper understanding. But that's a technical definition. Here's...